SKINTIFIC is a skincare brand under the parent company Feimei, focusing on science-backed products that enhance skin barrier repair, hydration, and brightening. Launched in Southeast Asia around 2021, SKINTIFIC primarily targets young female consumers in markets such as Indonesia, Malaysia, and Thailand. The brand has gained a strong reputation through effective digital marketing strategies, including social media campaigns and influencer partnerships.
The product lineup features innovative formulations designed to address various skin concerns. Notable offerings include the 5X Ceramide Barrier Repair Moisture Gel, which strengthens the skin barrier and improves hydration, and other products like the Perfect Stay Velvet Matte Cushion. SKINTIFIC is recognized as a leading skincare brand on platforms like TikTok, Shopee, and Lazada, and is available in retail locations such as Watsons and Sephora.